Strategic Web Design Thinking for Squarespace
By Category
All About Squarespace Shipping Labels
You can now print shipping labels from right within Squarespace! But should you? Find out all about the pros and cons of this new feature, whether you should be using it (or something else) and the exact steps to take in order to print your first shipping label.
Pricing & Product Lineup Strategies for Sustainable Business Growth
In building your profitable eCommerce business, both pricing and inventory management are crucial to your success. You can price your products perfectly and still confuse buyers by offering too many options. Learn that it’s not just how you price but what you sell that matters!
3 Ways to Crush This Holiday Selling Season with Your Squarespace eCommerce Website
Don’t let holiday selling stress you out! Here are 3 simple solutions to make sure you’re not left worried about inventory or shipping - the biggest problems online sellers are facing this season!
Don't Bank on Social Media: Why You Need to Build an Email List
Hot take: social media is not your small biz best friend. Here are four big reasons why building an email list is a much smarter eCommerce marketing strategy in the long run than banking on a social media following for traction.
The Ultimate Squarespace eCommerce Guide
Stop chasing your tail! I've covered some of my favorite posts on everything from choosing Squarespace for your new eCommerce website to mapping out a winning eCommerce strategy, from launch day to managing the day-to-day. Wherever you are in the process, I’ve got you covered!
5 Simple Discount Tips
When it comes to discounts, I like to keep things simple! Check out my 5 tips for creating your own simple discount strategy that’s easy to market and manage.
How to Sell Your Services on Online
Service-based businesses looking to move their businesses online all seem to struggle with how to make the transition. The trick is to think of how you can position your services as products, which are much easier for customers and clients to understand and buy. Here’s how to do it!
More Great Squarespace eCommerce Templates
I searched high and low so you don’t have to! Check out some more of my favorite free and paid Squarespace templates and why they’re great for eCommerce!
4 Things You Can Do Today to Boost Website Sales
Sometimes you just need a few quick wins. If you’re feeling like you need to drum up some sales real quick, here are four strategies you can implement today to do just that!
How to Send Delivery Confirmation Messages with Squarespace
Letting your customers know when a package has been delivered with custom delivery confirmation emails can help you increase customer satisfaction and reduce your admin time. There are two options that integrate seamlessly with Squarespace commerce and I’m sharing the pros and cons of each for you!
Legal Checklist for New eCommerce Businesses
From LLCs to EINs and business bank accounts to domain names, here’s your legal eCommerce to do list in one, tidy place! I’m turning to a trusted legal expert for guidance and sharing some eCommerce-specific tips to help you make sure you’re building a strong foundation for your new online business.
3 Squarespace eCommerce Myths - Busted!
Busting myths right and left when it comes to eCommerce on Squarespace. Haters gonna hate but they also gonna still be working on their website while you're busy watching sales roll in on Squarespace 🤷♀️
Web Design Trend: The Mega Footer
First impressions are everything and a mega footer allows you to have all the links you want on your site without compromising on a clean, minimal header. Find out why this design feature works and what to include in the footer of your eCommerce website.
Squarespace Discount Rules
Learn all about creating coupon codes and setting up automatic discounts on Squarespace plus what offers you can combine and which you can’t! Understanding the discount rules will help you prevent over-discounting and plan better marketing offers.
UX Tips for Every Phase of the eCommerce Journey
Explore specific ideas and recommendations to get the most out of the Squarespace tools available to you. Learn how to translate your customer’s needs to specific website content and design elements to improve user experience for every phase of the customer journey.
How to Map Your eCommerce Customer Journey in 2 Simple Steps
Learn how to map your customer’s journey from discovery to purchase and beyond by answering 2 simple questions. This post features a series of guided activities to help you identify copy or design holes on your website so that you can create a compelling eCommerce experience that’s perfectly tailored to your niche audience.
How Not Having Online Ordering is Costing You Sales
You may think that adding online ordering - or some way for customers or clients to purchase directly from you on your website - is too hard to set up, too expensive, or just not necessary. Here’s why that’s costing you sales + resources on how to get your business online now.
Squarespace 7.0 vs 7.1: What’s Different for eCommerce
If your Squarespace site was built pre-2020 it might be time for an upgrade! Find out about all the new functions, features and capabilities that you can take advantage of on your eCommerce site.
8 Tips for Designing an Impressive eCommerce Home Page
Your home page is one of the most important pages on your eCommerce website. Discover some simple elements to include to make sure that you capture the attention of visitors right away and keep them browsing around your site to discover new products!
How to Launch Your Website… Even If You Don’t Have Anything to Sell Yet
Get a head start on building your audience and generate a buzz by launching your website before you’ve got anything to sell. These simple solutions will help you get more customers, charge higher prices, and generate more leads when you’re ready to flip the “eCommerce” switch!


 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
