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5 eCommerce Trends You Can't Afford to Miss Out On
eCommerce Kristine Neil eCommerce Kristine Neil

5 eCommerce Trends You Can't Afford to Miss Out On

These trends are easy to implement but will have a major impact on your shop experience AND your bottom line! You’ll be pleased to know that this list doesn’t feature any zany design ideas that will look outdated next week but instead will show you how to better connect with today’s online (and in person!) shoppers.

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Web Design Trend: The Mega Footer
Web Design Kristine Neil Web Design Kristine Neil

Web Design Trend: The Mega Footer

First impressions are everything and a mega footer allows you to have all the links you want on your site without compromising on a clean, minimal header. Find out why this design feature works and what to include in the footer of your eCommerce website.

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UX Tips for Every Phase of the eCommerce Journey
Marketing Kristine Neil Marketing Kristine Neil

UX Tips for Every Phase of the eCommerce Journey

Explore specific ideas and recommendations to get the most out of the Squarespace tools available to you. Learn how to translate your customer’s needs to specific website content and design elements to improve user experience for every phase of the customer journey.

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How to Map Your eCommerce Customer Journey in 2 Simple Steps
Marketing Kristine Neil Marketing Kristine Neil

How to Map Your eCommerce Customer Journey in 2 Simple Steps

Learn how to map your customer’s journey from discovery to purchase and beyond by answering 2 simple questions. This post features a series of guided activities to help you identify copy or design holes on your website so that you can create a compelling eCommerce experience that’s perfectly tailored to your niche audience.

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Built-In Features to Help You Sell on Squarespace
Marketing Kristine Neil Marketing Kristine Neil

Built-In Features to Help You Sell on Squarespace

Squarespace has awesome built-in eCommerce features that make managing inventory, promoting products, and merchandising your online store easy and seamless - without the need (or expense) of added apps or plugins. Check out the latest to see what you can incorporate into your online store today!

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6 Steps to Creating an Effective Online Store
eCommerce Kristine Neil eCommerce Kristine Neil

6 Steps to Creating an Effective Online Store

A successful website isn’t just about good design; it’s about how well it works, how well it sells, and how effective it is as a business tool. Whether you’re just getting ready to launch or are interested in improving your website and customer experience, these 6 simple steps will help you get things going in the right direction on your eCommerce Squarespace website.

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UX Lessons From a Former Sign Designer
Web Design Kristine Neil Web Design Kristine Neil

UX Lessons From a Former Sign Designer

Trying to figure out how to communicate with your website visitors in the simplest way possible, minimizing confusion and boosting sales along the way? Take some lessons from real world wayfinding sign design and apply them to your website!

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Why I Love Squarespace for eCommerce
Squarespace Kristine Neil Squarespace Kristine Neil

Why I Love Squarespace for eCommerce

Proving that some things really do get better with age, Squarespace’s latest platform offers all the eCommerce features you need plus the design freedom you want. This post covers the highlights of Squarespace versus other platforms, Squarespace 7.0 versus 7.1, and tips for when it’s time to give your site an update.

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How to Upsell & Cross-Sell on Your Online Store
Marketing Kristine Neil Marketing Kristine Neil

How to Upsell & Cross-Sell on Your Online Store

Learn the ins and outs of these classic selling strategies so that you can boost customer lifetime value without becoming a sleazeball salesman. Discover when and how to upsell and cross-sell effectively along with tips for selling on both Shopify & Squarespace.

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