Lost in the digital aisles of online stores? Learn how to transform your shop from a confusing maze into a shopper's paradise. Discover the secrets to intuitive design that keeps customers coming back for more!

Squarespace makes opening an online store smooth but scaling operations takes strategy. This post reveals the top 5 store management mistakes that may be hurting your growth and actionable ways to get back on track.

Web accessibility is essential for creating an inclusive online experience. It helps websites reach a wider audience, improve search engine rankings, and reduce maintenance costs. Here’s how to do it.

Are you looking to enhance your online business and provide a seamless customer experience? Discover the power of FAQ pages! Learn how FAQs can answer burning questions, boost trust, save time, smooth the shopping experience, showcase your expertise, and amp up your SEO awesomeness.

With mobile purchases making up about half of all eCommerce sales, it's important to optimize your website for mobile sales. It’s not enough to just put your products or services online for people to discover. You’ve got to make sure that your site is designed for selling on devices big and small.

Pricing strategies are some of my favorite things to explore because it's just so fascinating how our consumer brains work. These aren't tricks, just proven ways to help you sell more on your eCommerce site.

These trends are easy to implement but will have a major impact on your shop experience AND your bottom line! You’ll be pleased to know that this list doesn’t feature any zany design ideas that will look outdated next week but instead will show you how to better connect with today’s online (and in person!) shoppers.

I searched high and low so you don’t have to! Check out some more of my favorite free and paid Squarespace templates and why they’re great for eCommerce!

First impressions are everything and a mega footer allows you to have all the links you want on your site without compromising on a clean, minimal header. Find out why this design feature works and what to include in the footer of your eCommerce website.

Explore specific ideas and recommendations to get the most out of the Squarespace tools available to you. Learn how to translate your customer’s needs to specific website content and design elements to improve user experience for every phase of the customer journey.

Learn how to map your customer’s journey from discovery to purchase and beyond by answering 2 simple questions. This post features a series of guided activities to help you identify copy or design holes on your website so that you can create a compelling eCommerce experience that’s perfectly tailored to your niche audience.

Squarespace has awesome built-in eCommerce features that make managing inventory, promoting products, and merchandising your online store easy and seamless - without the need (or expense) of added apps or plugins. Check out the latest to see what you can incorporate into your online store today!

Whether you’re just getting started or are looking to make a switch and wondering whether to go with Squarespace or Shopify, this post lists all the major considerations I look at and compares specific features between the two website platforms.

A successful website isn’t just about good design; it’s about how well it works, how well it sells, and how effective it is as a business tool. Whether you’re just getting ready to launch or are interested in improving your website and customer experience, these 6 simple steps will help you get things going in the right direction on your eCommerce Squarespace website.

Say goodbye to boring product pages that don’t convert with some simple strategies and tips that will help you sell without being salesy and easily convert interested visitors into paying customers.

Plugins are a great way to take your Squarespace site to the next level, especially if you’re an eCommerce business! If you can copy and paste, you can achieve some really cool things that will make the shopping experience more engaging, easier to manage and just a little bit cooler than the norm.

Selecting a Squarespace template is easy if you know what to look for and how things work. In this post, I’m also shouting out my favorite free and paid Squarespace template for eCommerce!

Trying to figure out how to communicate with your website visitors in the simplest way possible, minimizing confusion and boosting sales along the way? Take some lessons from real world wayfinding sign design and apply them to your website!

Proving that some things really do get better with age, Squarespace’s latest platform offers all the eCommerce features you need plus the design freedom you want. This post covers the highlights of Squarespace versus other platforms, Squarespace 7.0 versus 7.1, and tips for when it’s time to give your site an update.

Learn the ins and outs of these classic selling strategies so that you can boost customer lifetime value without becoming a sleazeball salesman. Discover when and how to upsell and cross-sell effectively along with tips for selling on both Shopify & Squarespace.