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Top 5 Squarespace Shop Mistakes & How to Fix Them
Squarespace makes opening an online store smooth but scaling operations takes strategy. This post reveals the top 5 store management mistakes that may be hurting your growth and actionable ways to get back on track.
What does it cost to start an eCommerce website in 2024?
Are you thinking about starting a website on Squarespace in 2023? In this blog post, I break down the costs of getting started on Squarespace, including domain registration, hosting fees, and premium design templates. Whether you're launching a simple shop or a robust online store, I've got you covered with all the pricing information you need to make an informed decision. Find out what it really costs to start a Squarespace website in 2023 and start building your online presence today.
9 Ways to Recession-Proof Your eCommerce Business
Worried about the economic times we live in? Well, I can’t do much about a lot of it, but I do have 9 strategies for you to consider implementing to help ease your customer’s spending concerns - and your worried mind. From what to focus on to how to pivot, this post is full of quick wins for hard times.
SEO Best Practices for Product Pages
How do you help the right people discover your products? Follow these tips and best practices for your product pages to appeal to customers and search engines alike.
Ecommerce Pricing Strategies That Will Help You Increase Your Bottom Line
Pricing strategies are some of my favorite things to explore because it's just so fascinating how our consumer brains work. These aren't tricks, just proven ways to help you sell more on your eCommerce site.
eCommerce Lessons from an Online Shopper
I've been waiting my whole eCommerce career to use the line "I'm more than just an eCommerce web designer, I'm also a shopper" and the time has finally arrived.
How To Create a Custom Order Form for Squarespace
There’s no need to switch to Shopify and add on a sketchy third party plugin to have a customizable order form on your website. I have a simple solution that means you don’t have to give up on your Squarespace site to be able to have a custom order form. Keep everything you love and add a custom order form right into your current site.
The Best Upsell You Can Offer Is a Bundle
Product bundling is one of the easiest things you can do to boost sales - it beats other tricky upsell tactics every time! Find out why this strategy is so effective and learn how to implement it on your Squarespace shop today.
How To Decide Between Sales & Discounts
Sales and discounts are the same, right? Wrong-o! Discover when to put items on sale, when to discount, and how to match each method up to your business goals in this post all about discounts vs. sales. You’ll learn that not only are these two merchandising features not the same but that there are strategies you can use on your Squarespace site to ensure you’ll always have a successful promotion!
Pricing & Product Lineup Strategies for Sustainable Business Growth
In building your profitable eCommerce business, both pricing and inventory management are crucial to your success. You can price your products perfectly and still confuse buyers by offering too many options. Learn that it’s not just how you price but what you sell that matters!
The Ultimate Squarespace eCommerce Guide
Stop chasing your tail! I've covered some of my favorite posts on everything from choosing Squarespace for your new eCommerce website to mapping out a winning eCommerce strategy, from launch day to managing the day-to-day. Wherever you are in the process, I’ve got you covered!
5 Simple Discount Tips
When it comes to discounts, I like to keep things simple! Check out my 5 tips for creating your own simple discount strategy that’s easy to market and manage.
Squarespace Discount Rules
Learn all about creating coupon codes and setting up automatic discounts on Squarespace plus what offers you can combine and which you can’t! Understanding the discount rules will help you prevent over-discounting and plan better marketing offers.
More Pricing Psychology Tips to Increase Sales
Improve your eCommerce pricing by implementing one of these 7 pricing psychology tips. Learn how to put things on sale the right way and how different scenarios call for different strategies in order to increase sales.
eCommerce Crash Course: Coupons, Offers, Discounts & Promos
Before you go creating coupon codes all over the place, check out this crash course in eCommerce discount strategies. Assess whether they are right for you, and find out how to implement a discount strategy successfully. If you’re also feeling a little stuck in a discount rut, I also provide some new ideas you can try to mix things up!