Discover 7 effective strategies to grow your email list and boost sales on your Squarespace eCommerce site. Learn how to attract subscribers and drive customer loyalty.

The secret to more orders and fewer returns? Great photos! Learn the ins and outs of impactful product photography for your eCommerce site. Whether you choose to DIY or go professional, these tips will make sure your images really shine. Plus, discover my resources for great eCommerce photos to fit any budget!

Do you have a great idea for an eCommerce site but no idea where to start? This quick step-by-step guide will help you cover the basics, launch quickly, and be able to start selling with confidence on Squarespace. We’re going lean and mean!

Sell access to course content directly on your Squarespace website. Same user experience, same content and branding - just a whole new way to expand your eCommerce offerings!

Are you looking to enhance your online business and provide a seamless customer experience? Discover the power of FAQ pages! Learn how FAQs can answer burning questions, boost trust, save time, smooth the shopping experience, showcase your expertise, and amp up your SEO awesomeness.

With mobile purchases making up about half of all eCommerce sales, it's important to optimize your website for mobile sales. It’s not enough to just put your products or services online for people to discover. You’ve got to make sure that your site is designed for selling on devices big and small.

How do you help the right people discover your products? Follow these tips and best practices for your product pages to appeal to customers and search engines alike.

If you're struggling with how to sell without feeling like a used car salesman, this post is for you! Six easy steps to show you that it's really all about building rapport and trust with your customers by clearly outlining your offer. This foolproof formula works every time!

Smart, strategic ideas for lead magnets, offers and freebies that go beyond the typical to help you build your email list.

Squarespace Scheduling makes it easy for you to turn your services into easy-to-shop products and it’s actually kind of the low-key rock star of the Squarespace family of features that we’ve all been sleeping on. Learn more about this infinitely customizable tool and why it’s one of my favorites for all sorts of businesses.

Squarespace Fluid Engine is the latest release on Squarespace's 7.1 platform. Find out what's changed, what's stayed the same and what it all means if your shop is built on Squarespace.

Discover how taking an empathetic approach to eCommerce may be the competitive advantage you’ve been missing. Use my 12 tips to connect with stressed out and distracted customers on a more human level before, during and after each purchase.

Finding great looking stock images sometimes feels like trying to find a needle in a haystack. Learn how to find the hidden gems and put together a cohesive selection of images for your eCommerce website - all for free!

Email marketing should absolutely be at the top of your marketing strategy but what platform should you go with if you’re selling on Squarespace? In this ultimate showdown software battle, we’ll check out my top 3 faves and help you find the right fit for your business.

Hot take: social media is not your small biz best friend. Here are four big reasons why building an email list is a much smarter eCommerce marketing strategy in the long run than banking on a social media following for traction.

First impressions are everything and a mega footer allows you to have all the links you want on your site without compromising on a clean, minimal header. Find out why this design feature works and what to include in the footer of your eCommerce website.

Explore specific ideas and recommendations to get the most out of the Squarespace tools available to you. Learn how to translate your customer’s needs to specific website content and design elements to improve user experience for every phase of the customer journey.

Learn how to map your customer’s journey from discovery to purchase and beyond by answering 2 simple questions. This post features a series of guided activities to help you identify copy or design holes on your website so that you can create a compelling eCommerce experience that’s perfectly tailored to your niche audience.

If your Squarespace site was built pre-2020 it might be time for an upgrade! Find out about all the new functions, features and capabilities that you can take advantage of on your eCommerce site.

Your home page is one of the most important pages on your eCommerce website. Discover some simple elements to include to make sure that you capture the attention of visitors right away and keep them browsing around your site to discover new products!