Strategic Web Design Thinking for Squarespace
By Category
The Best Technology Combos for Your eCommerce Business
Looking to keep your monthly costs in check or just not pay for subscriptions you don’t need? This post breaks down my best technology recommendations for different types of eCommerce business models. Discover which software and apps work well together to do exactly what you need.
12 Ways to Build a More Empathetic Brand
Discover how taking an empathetic approach to eCommerce may be the competitive advantage you’ve been missing. Use my 12 tips to connect with stressed out and distracted customers on a more human level before, during and after each purchase.
How To Set Up an Affiliate Program for Your Squarespace Shop
Word of mouth marketing should definitely be part of your eCommerce toolkit so I’m sharing all the benefits, the differences in types of programs and my #1 tool to make it all happen on Squarespace like a dream.
How To Create a Custom Order Form for Squarespace
There’s no need to switch to Shopify and add on a sketchy third party plugin to have a customizable order form on your website. I have a simple solution that means you don’t have to give up on your Squarespace site to be able to have a custom order form. Keep everything you love and add a custom order form right into your current site.
How to Use Unsplash to Curate Your Website Images
Finding great looking stock images sometimes feels like trying to find a needle in a haystack. Learn how to find the hidden gems and put together a cohesive selection of images for your eCommerce website - all for free!
It’s Time to Make the Move to Sustainable eCommerce Packaging
Making the switch to sustainable eCommerce packaging doesn’t have to be expensive or complicated! Check out some of my favorite packaging swaps for your eCommerce shop.
8 Ways to Make Your Small Business Look Big Online
Just because you're small doesn't mean you have to look it! Here are 8 ways your small business can turn up, compete with the big guys, and use your size as a competitive advantage!
How to Sell Bundles & Kits on Squarespace
Use my favorite simple tool to help you sell simple bundles or keep track of all the pieces that go into more advanced kits. Offering "build your own" options on Squarespace is easy when you organize things and know exactly what you have on hand to sell.
How to Move Your Etsy Shop to Squarespace
Etsy raised its rates. AGAIN. So are you wondering about how to move your Etsy shop to Squarespace? I’ve got answers to all your burning questions such as why you should choose Squarespace over Shopify, how much it’s going to cost, and what to do with your Etsy shop once you make the switch. Bonus: I’ve got complete step-by-step instructions on exactly how to make it all happen.
How to Connect Your Squarespace Shop to Instagram
Interested in selling on social media? Here are the exact steps to connecting your Squarespace site to Instagram plus all the pros, cons, alternate options, and ideas to improve the experience for your followers.
The Best Upsell You Can Offer Is a Bundle
Product bundling is one of the easiest things you can do to boost sales - it beats other tricky upsell tactics every time! Find out why this strategy is so effective and learn how to implement it on your Squarespace shop today.
My Favorite Source for Custom eCommerce Packaging
Custom, branded packaging makes such an impact - not just in the unboxing experience but in building brand loyalty, referrals, and repeat visitors. Bonus points for you when it’s affordable, eco-friendly, and looks as great as your eCommerce website itself!
Squarespace Plugins an eCommerce Pro Uses
Squarespace does so much right out of the box that you could definitely get by without needing to add a thing. But if you’re looking to take things up a notch, there are so many great plugins out there to turn to. Check out this list of some of my go to options.
How to Price Your eCommerce Shipping Options
Should you offer free shipping or flat rate shipping? Is there a way to get people to spend more on your site, abandon their carts less often and make them happier? How do you calculate the perfect free shipping threshold? Check out this post for answers to all these questions & more!
3 Mistakes New Online Sellers Make
Tips and strategies to help those new to e-commerce launch quickly and get the most out of a web design project.
What Are All the Things You Can Sell on Squarespace?
Ever wonder if there’s a way to sell what you’re selling on Squarespace? Chances are the answer is yes! Learn about all the different things you can sell on Squarespace plus the infinite number of ways you can set up and customize everything to perfectly fit your business.
5 eCommerce Trends You Can't Afford to Miss Out On
These trends are easy to implement but will have a major impact on your shop experience AND your bottom line! You’ll be pleased to know that this list doesn’t feature any zany design ideas that will look outdated next week but instead will show you how to better connect with today’s online (and in person!) shoppers.
How to Manage eCommerce Returns on Your Small Business Website
A robust returns policy is an epic confidence-booster for wary shoppers but what about actually processing those returns when they come in?! Say goodbye to admin headaches and create a seamless (and self-serve!) returns & exchanges portal for your Squarespace eCommerce website.
How To Decide Between Sales & Discounts
Sales and discounts are the same, right? Wrong-o! Discover when to put items on sale, when to discount, and how to match each method up to your business goals in this post all about discounts vs. sales. You’ll learn that not only are these two merchandising features not the same but that there are strategies you can use on your Squarespace site to ensure you’ll always have a successful promotion!
Email Marketing Platform Showdown (ConvertKit vs. Flodesk vs. Squarespace Email Campaigns)
Email marketing should absolutely be at the top of your marketing strategy but what platform should you go with if you’re selling on Squarespace? In this ultimate showdown software battle, we’ll check out my top 3 faves and help you find the right fit for your business.

