A robust returns policy is an epic confidence-booster for wary shoppers but what about actually processing those returns when they come in?! Say goodbye to admin headaches and create a seamless (and self-serve!) returns & exchanges portal for your Squarespace eCommerce website.

Sales and discounts are the same, right? Wrong-o! Discover when to put items on sale, when to discount, and how to match each method up to your business goals in this post all about discounts vs. sales. You’ll learn that not only are these two merchandising features not the same but that there are strategies you can use on your Squarespace site to ensure you’ll always have a successful promotion!

Email marketing should absolutely be at the top of your marketing strategy but what platform should you go with if you’re selling on Squarespace? In this ultimate showdown software battle, we’ll check out my top 3 faves and help you find the right fit for your business.

You can now print shipping labels from right within Squarespace! But should you? Find out all about the pros and cons of this new feature, whether you should be using it (or something else) and the exact steps to take in order to print your first shipping label.

In building your profitable eCommerce business, both pricing and inventory management are crucial to your success. You can price your products perfectly and still confuse buyers by offering too many options. Learn that it’s not just how you price but what you sell that matters!

Don’t let holiday selling stress you out! Here are 3 simple solutions to make sure you’re not left worried about inventory or shipping - the biggest problems online sellers are facing this season!

Hot take: social media is not your small biz best friend. Here are four big reasons why building an email list is a much smarter eCommerce marketing strategy in the long run than banking on a social media following for traction.

Stop chasing your tail! I've covered some of my favorite posts on everything from choosing Squarespace for your new eCommerce website to mapping out a winning eCommerce strategy, from launch day to managing the day-to-day. Wherever you are in the process, I’ve got you covered!

When it comes to discounts, I like to keep things simple! Check out my 5 tips for creating your own simple discount strategy that’s easy to market and manage.

Service-based businesses looking to move their businesses online all seem to struggle with how to make the transition. The trick is to think of how you can position your services as products, which are much easier for customers and clients to understand and buy. Here’s how to do it!

I searched high and low so you don’t have to! Check out some more of my favorite free and paid Squarespace templates and why they’re great for eCommerce!

Sometimes you just need a few quick wins. If you’re feeling like you need to drum up some sales real quick, here are four strategies you can implement today to do just that!

Letting your customers know when a package has been delivered with custom delivery confirmation emails can help you increase customer satisfaction and reduce your admin time. There are two options that integrate seamlessly with Squarespace commerce and I’m sharing the pros and cons of each for you!

From LLCs to EINs and business bank accounts to domain names, here’s your legal eCommerce to do list in one, tidy place! I’m turning to a trusted legal expert for guidance and sharing some eCommerce-specific tips to help you make sure you’re building a strong foundation for your new online business.

Busting myths right and left when it comes to eCommerce on Squarespace. Haters gonna hate but they also gonna still be working on their website while you're busy watching sales roll in on Squarespace 🤷‍♀️

First impressions are everything and a mega footer allows you to have all the links you want on your site without compromising on a clean, minimal header. Find out why this design feature works and what to include in the footer of your eCommerce website.

Learn all about creating coupon codes and setting up automatic discounts on Squarespace plus what offers you can combine and which you can’t! Understanding the discount rules will help you prevent over-discounting and plan better marketing offers.

Explore specific ideas and recommendations to get the most out of the Squarespace tools available to you. Learn how to translate your customer’s needs to specific website content and design elements to improve user experience for every phase of the customer journey.

Learn how to map your customer’s journey from discovery to purchase and beyond by answering 2 simple questions. This post features a series of guided activities to help you identify copy or design holes on your website so that you can create a compelling eCommerce experience that’s perfectly tailored to your niche audience.

You may think that adding online ordering - or some way for customers or clients to purchase directly from you on your website - is too hard to set up, too expensive, or just not necessary. Here’s why that’s costing you sales + resources on how to get your business online now.