Web Design Kristine Neil Web Design Kristine Neil

Website Tips From an eCommerce Pro

Part actionable list, part pep talk - this post has 7 tips on eCommerce, web design and websites in general from me, an eCommerce pro! These are the things that I think would make every website more engaging, more successful and just more fun to use!

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Web Design Kristine Neil Web Design Kristine Neil

15 Things to Update on Your eCommerce Website

This post features 15 actionable tips and tools to make sure you’re getting the most out of your eCommerce website. Updated from my previous series with tools & strategies to help small businesses cope with COVID, these are strategies you can use now and in the future.

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Web Design Kristine Neil Web Design Kristine Neil

UX Lessons From a Former Sign Designer

Trying to figure out how to communicate with your website visitors in the simplest way possible, minimizing confusion and boosting sales along the way? Take some lessons from real world wayfinding sign design and apply them to your website!

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Squarespace Kristine Neil Squarespace Kristine Neil

Why I Love Squarespace for eCommerce

Proving that some things really do get better with age, Squarespace’s latest platform offers all the eCommerce features you need plus the design freedom you want. This post covers the highlights of Squarespace versus other platforms, Squarespace 7.0 versus 7.1, and tips for when it’s time to give your site an update.

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Marketing Kristine Neil Marketing Kristine Neil

How to Upsell & Cross-Sell on Your Online Store

Learn the ins and outs of these classic selling strategies so that you can boost customer lifetime value without becoming a sleazeball salesman. Discover when and how to upsell and cross-sell effectively along with tips for selling on both Shopify & Squarespace.

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Squarespace Kristine Neil Squarespace Kristine Neil

Feature Review: Squarespace Member Areas

When it comes to setting up gated or members-only content (whether free or paid), I’ve tried nearly all of them but the one I'm most excited about (and will probably solely recommend in the future) is the newest Squarespace feature: Member Areas!

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eCommerce Kristine Neil eCommerce Kristine Neil

eCommerce Crash Course: Coupons, Offers, Discounts & Promos

Before you go creating coupon codes all over the place, check out this crash course in eCommerce discount strategies. Assess whether they are right for you, and find out how to implement a discount strategy successfully. If you’re also feeling a little stuck in a discount rut, I also provide some new ideas you can try to mix things up!

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Business Kristine Neil Business Kristine Neil

A Minimalist's Guide to Branding

A minimalist brand doesn’t mean boring! Find out why I think it’s great to start simple and iterate as you grow along with my checklist for the things you actually need - so you can know what to save for later!

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