If you’re not already using Zapier to make running your eCommerce business easier, don’t be intimidated by it! I’m breaking down the best apps for shipping, email marketing and eCommerce - plus some fun zap ideas to get you started!

No get rich quick schemes, here! Just some super simple not-so-secret secrets to help you get to launch day faster so you can start building on your eCommerce successes early.

Creating amazing brand experiences may look different for online businesses but has the power to attract loyal brand followers for life. From great UX to stellar customer service, discover simple ways to go the extra mile.

Launching an eCommerce website is not a “build it and they will come” situation - you’ve got to do your work on sales & marketing! Here is my take on all the Squarespace extensions that can help you with things like getting customer testimonials, running digital ads, and syncing your product feed to other sales platforms or channels.

Discover five email marketing automations (plus a bonus!) you should be using to increase customer lifetime value with guest blogger Madeleine Murrey of Madeleine Murrey Media!

Guest blogger, Alex from HeySugar SEO, gives us a crash course in all things SEO for eCommerce sites. From keyword research to schema, here’s everything you need to know to boost your eCommerce SEO!

Building trust with online customers and clients online can be an uphill battle - but not if you incorporate these 8 things on your website! Simple trust signals can go a long way in boosting sales on your eCommerce site.

If you’re using your Squarespace site to sell… pretty much anything… you should totally be using the Squarespace Commerce App! It’s basically like having a powerful little store right in your pocket wherever you go and it makes it super easy to manage orders, shipments and inventory right from your phone or tablet!

Looking to up your shipping game… or just stop wasting afternoons in line at the post office? Try a Squarespace shipping extension to help you process orders, print labels, manage returns, track shipments, and more!

Launching an online store? Don't forget marketing details like email lists, upsells, post-purchase emails, live chat, and branding. Build customer loyalty and repeat sales with these simple yet effective ecommerce marketing tactics.

Establishing your visual brand identity and brand voice can help you communicate better with your target demographic. Done consistently, you can build a strong reputation that keeps customers coming back for more.

Simply adding a live chat option to your eCommerce website has the power to reduce abandoned carts, increase the likelihood of visitors making a purchase, increase average order value and decrease returns. And that’s just the tip of the iceberg! Learn more about how live chat can become your small business website’s secret weapon.

SEO doesn't have to be scary - and it also doesn't require any plugins! The only thing you need is a simple checklist to remind you of all the content strategies and tips that will help you get noticed organically.

A quick checklist of business, product & marketing tasks to get done before you even start on your website project.

I'm all for the all-in-one tools and using using the built-in Squarespace tools to help manage your customers is probably one of the easiest! Everything you need from contact info to order history is all right there, including ways to work with a sales team. Check it out!

What should you look at when comparing website platforms? Discover what's important when it comes to hosting, security and features so that you can make the best decision for your small business.