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My Favorite Source for Custom eCommerce Packaging
Custom, branded packaging makes such an impact - not just in the unboxing experience but in building brand loyalty, referrals, and repeat visitors. Bonus points for you when it’s affordable, eco-friendly, and looks as great as your eCommerce website itself!
Squarespace Plugins an eCommerce Pro Uses
Squarespace does so much right out of the box that you could definitely get by without needing to add a thing. But if you’re looking to take things up a notch, there are so many great plugins out there to turn to. Check out this list of some of my go to options.
How to Price Your eCommerce Shipping Options
Should you offer free shipping or flat rate shipping? Is there a way to get people to spend more on your site, abandon their carts less often and make them happier? How do you calculate the perfect free shipping threshold? Check out this post for answers to all these questions & more!
3 Mistakes New Online Sellers Make
Tips and strategies to help those new to e-commerce launch quickly and get the most out of a web design project.
What Are All the Things You Can Sell on Squarespace?
Ever wonder if there’s a way to sell what you’re selling on Squarespace? Chances are the answer is yes! Learn about all the different things you can sell on Squarespace plus the infinite number of ways you can set up and customize everything to perfectly fit your business.
5 eCommerce Trends You Can't Afford to Miss Out On
These trends are easy to implement but will have a major impact on your shop experience AND your bottom line! You’ll be pleased to know that this list doesn’t feature any zany design ideas that will look outdated next week but instead will show you how to better connect with today’s online (and in person!) shoppers.
How to Manage eCommerce Returns on Your Small Business Website
A robust returns policy is an epic confidence-booster for wary shoppers but what about actually processing those returns when they come in?! Say goodbye to admin headaches and create a seamless (and self-serve!) returns & exchanges portal for your Squarespace eCommerce website.
How To Decide Between Sales & Discounts
Sales and discounts are the same, right? Wrong-o! Discover when to put items on sale, when to discount, and how to match each method up to your business goals in this post all about discounts vs. sales. You’ll learn that not only are these two merchandising features not the same but that there are strategies you can use on your Squarespace site to ensure you’ll always have a successful promotion!
Email Marketing Platform Showdown (ConvertKit vs. Flodesk vs. Squarespace Email Campaigns)
Email marketing should absolutely be at the top of your marketing strategy but what platform should you go with if you’re selling on Squarespace? In this ultimate showdown software battle, we’ll check out my top 3 faves and help you find the right fit for your business.
All About Squarespace Shipping Labels
You can now print shipping labels from right within Squarespace! But should you? Find out all about the pros and cons of this new feature, whether you should be using it (or something else) and the exact steps to take in order to print your first shipping label.
Pricing & Product Lineup Strategies for Sustainable Business Growth
In building your profitable eCommerce business, both pricing and inventory management are crucial to your success. You can price your products perfectly and still confuse buyers by offering too many options. Learn that it’s not just how you price but what you sell that matters!
3 Ways to Crush This Holiday Selling Season with Your Squarespace eCommerce Website
Don’t let holiday selling stress you out! Here are 3 simple solutions to make sure you’re not left worried about inventory or shipping - the biggest problems online sellers are facing this season!
Don't Bank on Social Media: Why You Need to Build an Email List
Hot take: social media is not your small biz best friend. Here are four big reasons why building an email list is a much smarter eCommerce marketing strategy in the long run than banking on a social media following for traction.
The Ultimate Squarespace eCommerce Guide
Stop chasing your tail! I've covered some of my favorite posts on everything from choosing Squarespace for your new eCommerce website to mapping out a winning eCommerce strategy, from launch day to managing the day-to-day. Wherever you are in the process, I’ve got you covered!
5 Simple Discount Tips
When it comes to discounts, I like to keep things simple! Check out my 5 tips for creating your own simple discount strategy that’s easy to market and manage.
How to Sell Your Services on Online
Service-based businesses looking to move their businesses online all seem to struggle with how to make the transition. The trick is to think of how you can position your services as products, which are much easier for customers and clients to understand and buy. Here’s how to do it!
More Great Squarespace eCommerce Templates
I searched high and low so you don’t have to! Check out some more of my favorite free and paid Squarespace templates and why they’re great for eCommerce!
4 Things You Can Do Today to Boost Website Sales
Sometimes you just need a few quick wins. If you’re feeling like you need to drum up some sales real quick, here are four strategies you can implement today to do just that!
How to Send Delivery Confirmation Messages with Squarespace
Letting your customers know when a package has been delivered with custom delivery confirmation emails can help you increase customer satisfaction and reduce your admin time. There are two options that integrate seamlessly with Squarespace commerce and I’m sharing the pros and cons of each for you!
Legal Checklist for New eCommerce Businesses
From LLCs to EINs and business bank accounts to domain names, here’s your legal eCommerce to do list in one, tidy place! I’m turning to a trusted legal expert for guidance and sharing some eCommerce-specific tips to help you make sure you’re building a strong foundation for your new online business.