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Business Kristine Neil Business Kristine Neil

Legal Checklist for New eCommerce Businesses

From LLCs to EINs and business bank accounts to domain names, here’s your legal eCommerce to do list in one, tidy place! I’m turning to a trusted legal expert for guidance and sharing some eCommerce-specific tips to help you make sure you’re building a strong foundation for your new online business.

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Web Design Kristine Neil Web Design Kristine Neil

Web Design Trend: The Mega Footer

First impressions are everything and a mega footer allows you to have all the links you want on your site without compromising on a clean, minimal header. Find out why this design feature works and what to include in the footer of your eCommerce website.

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Squarespace Kristine Neil Squarespace Kristine Neil

Squarespace Discount Rules

Learn all about creating coupon codes and setting up automatic discounts on Squarespace plus what offers you can combine and which you can’t! Understanding the discount rules will help you prevent over-discounting and plan better marketing offers.

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Marketing Kristine Neil Marketing Kristine Neil

UX Tips for Every Phase of the eCommerce Journey

Explore specific ideas and recommendations to get the most out of the Squarespace tools available to you. Learn how to translate your customer’s needs to specific website content and design elements to improve user experience for every phase of the customer journey.

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Marketing Kristine Neil Marketing Kristine Neil

How to Map Your eCommerce Customer Journey in 2 Simple Steps

Learn how to map your customer’s journey from discovery to purchase and beyond by answering 2 simple questions. This post features a series of guided activities to help you identify copy or design holes on your website so that you can create a compelling eCommerce experience that’s perfectly tailored to your niche audience.

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Business Kristine Neil Business Kristine Neil

How Not Having Online Ordering is Costing You Sales

You may think that adding online ordering - or some way for customers or clients to purchase directly from you on your website - is too hard to set up, too expensive, or just not necessary. Here’s why that’s costing you sales + resources on how to get your business online now.

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eCommerce Kristine Neil eCommerce Kristine Neil

Order Fulfillment 101

Creating a great process to manage and fulfill your orders on the back end is just as important to your eCommerce experience as what your site looks like online. Luckily, Squarespace makes it super streamlined and simple to fulfill orders and manage customers. Once you receive an order and have it ready to ship, here’s how the order fulfillment process works.

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Marketing Kristine Neil Marketing Kristine Neil

Built-In Features to Help You Sell on Squarespace

Squarespace has awesome built-in eCommerce features that make managing inventory, promoting products, and merchandising your online store easy and seamless - without the need (or expense) of added apps or plugins. Check out the latest to see what you can incorporate into your online store today!

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eCommerce Kristine Neil eCommerce Kristine Neil

6 Steps to Creating an Effective Online Store

A successful website isn’t just about good design; it’s about how well it works, how well it sells, and how effective it is as a business tool. Whether you’re just getting ready to launch or are interested in improving your website and customer experience, these 6 simple steps will help you get things going in the right direction on your eCommerce Squarespace website.

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