Squarespace eCommerce Launch Checklist
I have several posts out there about how to set up your first online shop, what to include on your eCommerce setup checklist, or even how to launch an eCommerce site even if you don’t have anything to sell yet. But what about launch day? There are lots of moving parts to launching an eCommerce site and when you’re staring down launch day it can be easy to overlook something simple out of sheer fatigue! You feel like you’ve taken care of everything but how can you really know?!
I’m all about checklists as a way to take some of the guesswork out of things. I use the same checklist for nearly every project I work on for a reason - there’s no point in reinventing the wheel each time! (For the record, my checklist tool of choice is ClickUp which I highly recommend!)
If you’re getting ready to launch your eCommerce website (or even if you launched already and want to make sure you didn’t miss anything!) here’s my quick list of what you should make sure you have taken care of before you hit that “publish” button!
Make sure you’ve added a site title
Check all links & buttons
Make sure your domain is connected & secure
Test payments through your chosen merchant processor
Make sure taxes are set up appropriately
Make sure you have at least one shipping option set up
Place a test order
Set up any third-party sales channels (such as FB or Instagram)
Make sure your custom email address is working
Test all contact forms & signup forms
Work through Squarespace’s SEO checklist
Disable test mode to prepare for accepting orders
Customize & review your site’s email notifications
Make sure your checkout page is customized
Check out how your site looks on mobile
Verify your site with Google Search Console
Add your Google Analytics account info
As you can see, most of the things on this list are things that you’ll probably have taken care of during site set up but these are also commonly missed or overlooked items so make sure you’ve got them all checked off. Once you do, remove your site password and hit publish! You’re ready to launch!
